Get to know Pinpoint

Five direct marketing channels combined

SMS

a supporting channel for cross-media campaigns. It can serve as an announcement of the coming postal delivery of direct mail or a reminder to log in to the website PURL.

DirectMail

personalized direct mail that aims to attract customer attention through the use of original, creative form and content. It contains a PURL address and it is a key element of cross-media campaigns.

EMAIL

personalized e-mail is a medium to support multi-channel campaigns that contains an individual offer for the customer or a reminder to log in to a personalized page PURL.

Video

it is an innovative channel in communication with the consumer. Transmission of video in the form of animation or film containing personalized information for a particular customer. The purpose of the video may be: invitation to contact, promotion of a new product. You can watch it on the personalized website PURL

PURL

personalized website containing customer’s name and surname in its address. Access to the site is granted only after providing an individual password sent via direct mail

Let’s get to the point!

Endless possibilities for your business

AUTOMOTIVE

presentation of a new car model or technological solutions (eg. hybrid engines), invitation to a test drive

TELECOMMUNICATIONS

cross-selling of services to the current customers, attracting new customers

INSURANCE

selling extra insurance packages, updating contact detail, promoting seasonal services such as holiday insurance

BANKING

selling loans and other financial services, tightening relations with VIP customers, strengthening brand awareness

promoting new IT solutions for B2B, encouraging to use the demo version, building a database of clients

RETAIL

offering discount coupons, encouraging to offline shopping, gathering data about customers shopping preferences

NON-PROFIT

attracting new donors, activation of current contributors, attracting funds from the 1%

E-COMMERCE

encouraging to more frequent purchases, updating the contact details,offering discounts for selected group of clients

Pinpoint means benefits for your business

Clients’ Loyalty

Thanks to personalisation your offer is tailored to the customer’s needs and interest. As a result your customer is loyal to your brand.

Higher sales

Cross-media communication adjusted to the certain individuals guarantees higher response rate of the campaign

Cost Effective Marketing

You can manage customers’ relations conciously, eliminate unprofitable leads and reduce marketing costs by precisely targeting your customers

Create your own Pinpoint campaign

EDC Expert Direct Communication Sp.z o.o.
ul. Belzacka 176/178
97- 300 Piotrków Trybunalski
T: +48 44 306 11 00
info@edcexpert.pl

Monika Leśniewska
Key Account Manager
T: +48 661 983 597
m.lesniewska@edc.expert

www.edcexpert.pl
www.directmail.pl
www.elisty.pl

EDC Expert Direct Communication Sp. z o.o., Sąd Rejonowy dla Łodzi-Śródmieścia, KRS nr 0000545379, Kapitał Zakładowy 2 383 800,00 ZŁ, NIP 725-208-30-93.
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